MUSANGI MUTHUI

Portfolio

Data-driven digital strategist reshaping CX through business transformation, UX design, and research for Fortune 500 firms and agencies. 10+ years of expertise in insights, prototyping, and market analysis.

SUMMARY

Experienced Researcher and Digital Strategy Lead with a proven track record in design thinking, user research, and data-driven design. Skilled in quantitative and qualitative research methods, market research, prototyping, customer engagement including surveys, focus groups, and remote/in-person testing. Expertise in product development, user experience design, and digital transformation with a strong technical aptitude in RStudio, Figma, responsive Web frameworks, Unreal Engine, and Unity. Demonstrated ability to lead cross-functional teams, deliver scalable solutions, and communicate insights effectively to diverse stakeholders.